Rewriting Strategies. Stories.
Systems.

Helping brands and businesses stay human in the age of AI.

Jackie Celske, owner of The PROSE Co at her desk consulting a client

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What We Do

At The PROSE Co., we believe true innovation starts with people and lasts when it has purpose. That means designing strategies, stories and systems that foster connection, build resilience and unlock human potential.

To help brands and businesses stay human in the digital age, we build ethical solutions designed to amplify people, purpose, and performance.

Because AI does not replace strategy. It requires it.

  • AI Adoption

    Certified WSI AI Strategy Consultant
    Ethical AI strategy and AI training to empower teams and build resilient, human-centered AI solutions.

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  • Brand Strategy

    Data-Driven Marketing For Real Impact
    Brand voice and communication strategy that uses storytelling to foster meaningful connections and real results.

    Explore Services

  • Speaking

    WPC Endorsed Keynote Speaker
    Inspiring, actionable talks and workshops that rewrite strategies, stories, and systems for lasting impact.

    Book Jackie
Jackie Celske, owner of The PROSE Co at her desk working

Purpose-driven.

Resilient.

Original.

Strategic.

Ethical.

Purpose-driven. Resilient. Original. Strategic. Ethical.

The PROSE Framework is the standard we use across everything we do. Whether we’re crafting your brand narrative, designing your AI strategy, or building systems for sustainable growth, the result is Purpose-Driven, Resilient, Original, Strategic and Ethical.

What Makes Us Different

While other consultants focus on being AI-first, we believe in being people-first through:

  • Human-Centered AI adoption that amplifies your mission instead of replacing your people.

  • Storytelling and marketing strategy that drives trust, connection and impact.

  • Resilient leadership consulting that helps you adapt to change and unlock human potential.

To succeed in the digital age, we show you how to lead people first and let AI follow. No cookie-cutter playbooks. No chasing trends for the sake of it. Just intentional strategies, scalable systems, and authentic stories that free you to focus on what you do best—making a lasting difference.

AI shouldn’t make us less human. It should make us more human.

Jackie Celske, owner of The PROSE Co at her computer using ChatGPT

Ready to lead your next chapter?

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Workbook Cover for WSI's 2025 AI Business Insights Report

WSI's 2025 AI Business Insights Report

Workbook Cover for ChatGPT & Beyond: Unlocking the Potential of AI in Your Business

ChatGPT & Beyond:
Unlocking the Potential
of AI in Your Business

  • "Jackie absolutely lit up the room. Her ability to engage, inspire, and make complex ideas feel accessible and exciting is unmatched. "

    - Erin B., Phelps Uniform Specialists

  • "Jackie made AI feel approachable and demonstrated how it’s a tool that anyone can confidently use. GRHRA would glad welcome her back and highly recommends her as a speaker!"

    - Bobbi Jo C., GRHRA affiliate of SHRM

  • "Jackie is great at connecting with everyone in the room—whether they are total AI newbies or seasoned pros."

    - Mariah P., American Advertising Federation of Dubuque

  • “Jackie was an amazing instructor. She answered every question in a way that made sense, kept the energy up, and brought so much personality to the class that I could have easily stayed for a full-day workshop.”

    - Kristina V., AI Boss Babe Bootcamp Participant

  • "Jackie helped develop AI skills I’ve wanted to grow and gave me more confidence sitting at tables that, in the past I would have hesitated joining."

    - Tori T., AI Boss Babe Bootcamp Participant

View fullsize Last night I went to my first @connectnashville networking event since moving to TN. I’ll be honest—I sat in the car with butterflies in my stomach, debating if I should even go in. Nervous about how to explain what I do, if anyone would
View fullsize 🎉💻 𝗠𝘆 𝗻𝗲𝘄 𝘄𝗲𝗯𝘀𝗶𝘁𝗲 𝗶𝘀 𝗼𝗳𝗳𝗶𝗰𝗶𝗮𝗹𝗹𝘆 𝗹𝗶𝘃𝗲!💻🎉 The PROSE Co. has always been about one thing: the power of words to change the world. But never in my wildest dreams could I have imagined what my little freelance writing busi
View fullsize I've really enjoyed testing out the capabilities of ChatGPT-5, but if I'm being honest, I've also missed my girl, ChatGPT-4o. 😂 I know many of my peers disagree, but I believe the humanness of our interactions with AI matters. Yes, I want technol
View fullsize We've got a new look! Welcome to the new chapter of The PROSE Co. 👋 In the rush to adopt AI, it’s easy to lose sight of what really matters: 𝗽𝗲𝗼𝗽𝗹𝗲. What began as an acronym about the power of words has evolved into a standard of work
View fullsize
View fullsize 𝗬𝗲𝘀𝘁𝗲𝗿𝗱𝗮𝘆, 𝗜 𝗰𝗼𝗱𝗲𝗱 𝗺𝘆 𝗼𝘄𝗻 𝘄𝗲𝗯 𝗮𝗽𝗽. I'm talking hundreds of lines of code with zero coding experience. And within an hour, had a fully functioning, gamified "prompt playground" that offers the user challenges and